The ability to rapidly assemble new shorter-life services will be the key
differentiator for telecommunications service providers (SPs) striving to
beat out cable, entertainment, and Internet companies as they encroach on
each other's customer base.
SOA and BPM offer potential solutions to this critical issue by bringing
levels of business agility and responsiveness hitherto unseen in the IT
environs of SPs.
As the lines blurred among telecom, entertainment, retail, and Internet
domains, SPs were forced to seriously consider the state of their networks.
Now with the network in place, SPs are instead considering how they can
increase operational speed and responsiveness to customer demands.
The realization in hotly contested triple- and quad-play markets is that SPs
must in fact become customer service providers (CSPs). They must make the
transition from me-too serv... (more)